UXR Lab
Applied User Experience Research Lab for Interactive Media
The UXR Lab focuses solely on applied user experience (UX) research in interactive digital media. Stemming from original research undertaken at the university, the lab takes both academic and commercial research projects. It specializes in helping developers (games, apps, websites, software, simulations) discover and fix usability and user experience issues with their products. The lab has hardware and software resources, as well as more than 10 researchers who work with developers through their entire product lifecycle from concept to post-launch.
The UXR Lab offers:
- Competitor analysis
- Collaborative design
- Physiological measurements (biometrics) and eye-tracking
- Pre- and post-launch analytics
- Usability and UX expert evaluation
- Usability and UX testing
Location: Software and Informatics Research Centre, Room 4340
Contact: Pejman Mirza-Babaei, PhD, Associate Professor, Faculty of Business and Information Technology
Twitter: @UXRLAB
UXR Lab is proud to continue to partner with Northumberland CFDC and Venture13 where we offer usability and user experience evaluation opportunities to any startup developing a product or service with a human to computer interaction. Contact us if you would like to explore partnerships and opportunities.