Skip to main content

Marketing program map

Marketing Major

Our university focuses on innovation and market-oriented programming. Program advisory committees and accrediting bodies support this focus, resulting in curriculum changes that ultimately enhance program outcomes. Therefore, from year to year, minor modifications may be made to courses, program maps and/or program progression requirements. 

To be eligible for the honours Bachelor of Commerce degree in marketing, students must successfully complete 120 credit hours, including all courses outlined on the Marketing program map. For further program information, please visit the our Academic Calendar.

Marketing Minor 

Marketing minors are available to students in our Bachelor of Commerce and Bachelor of IT programs. Students can apply to have a business minor added to their program in the winter semester of their second year in the program. Admission is competitive and based on performance in the program as well as previous business courses.

Learn more here: 

Marketing Minor (Commerce)

Marketing Minor (IT)


 

For an alternative format of this information contact fbit@ontariotechu.ca.