Interactive Media Research
With the introduction of consumer-level and affordable virtual reality and augmented reality hardware, the need to understand how to create effective content in VR is crucial. Other than entertainment, VR has a wide variety of applications including training (medical, nuclear, military), simulation-based learning, rehabilitation, and more. Virtual reality research is prevalent across the entire institution at Ontario Tech with leading researchers independently advancing the state-of-the-art. The Interactive Media and Virtual Reality Research Group (IMVR) aims to bring together these experts to enhance collaboration.
The IMVR (Interactive Media and Virtual Reality) Research Group is a collaborative effort aimed at advancing the field of virtual reality. With the increasing availability of virtual reality hardware, there is a growing need for a deeper understanding of how to create effective content in this space. The group brings together a diverse set of expertise to tackle the challenges and opportunities presented by this rapidly evolving field.
The group is committed to advancing knowledge through collaborative projects, building connections with an annual symposium, creating a knowledge base of cutting-edge research methods and techniques, and enhancing the visibility of our exciting VR research with an online showcase.
If you are interested in virtual reality and want to be part of a dynamic research community, the IMVR Research Group invites you to join us in our mission to advance the field. Our goal is to be at the forefront of this evolving field and to contribute to its growth and development. We believe that virtual reality has the potential to impact a wide range of industries and applications, and we're excited to be part of shaping its future.
Infrastructure
- IMVR Research Lab
- GAME Lab
- Soar Volumetric Video Capture System
- Markerless Motion Capture
- 3D Scanning & Photogrammetry
- 3D Printers
Research Group Areas of Inquiry
- Realism & User Experience
- Accessibility & Inclusivity
- Simulation & Data Visualization
- Training & Serious Games using XR
- Game User Research Methods and Interfaces
- User-Focused Affordances
Primary Application Domains
- Healthcare, Mental Health
- Military & First Responders
- Serious Games Design for Education/Training
- Geospatial/GIS and Information Systems
- Business Education
- Interfaces to enhance Artistic Practice/Performance
Primary Technologies of Interest
- Volumetric Video
- Virtual/Augmented/Mixed Reality
- 3D Scanning/Photogrammetry
- Haptics & Tangible interfaces
- A.I. and Machine Learning
Interactive Media Researchers

Loutfouz Zaman
Interactive Media Research Labs
Advanced Networking and technology Lab
Business Analytics and AI
Security AI Networks Lab
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